Made by Zoef
visual identity

Studio Wilg

An interior design studio by Fem & Sanne, with interiors that feel soft and warm, but never boring.

Client
Studio Wilg, interior studio and design
What I made
Logo, brand mark, typography, colours and strategy
Timeline
Six weeks, from first chat to launch
Tote bag with the Wilg logo on a chair
Fem and Sanne at a wooden barrel with the new Wilg logo
The Instagram feed of Studio Wilg in their new style

the brief

An identity that feels like their own.

Personal, playful and professional, but above all one that truly fits them, and is just a little different from the usual.

I got the super fun job of building a complete visual identity around that soft, warm but headstrong side. Sooo... let's go!

The brief: a visual identity for the interior studio of Fem and Sanne

what I made

From logo to strategy.

  • Logo
  • Brand mark
  • Typography
  • Colours
  • Strategy
Fem and Sanne with the Wilg logo
soft, warm and their own
Instagram feed of Studio Wilg
a feed that clicks
Tote bag of Studio Wilg
the logo on everything you hold
Meet Studio Wilg: their new visual identity
meet Studio Wilg

to be honest

From logo and brand mark to typography, colours and the strategy behind it. All brought together into one recognisable Studio Wilg identity. And what a fun project it was!

Need help with your interior? Then Studio Wilg is the place to be.

like what you see?

Want an identity like this?

let's make yours!